MU20006 - Podcast episode 2
Keeping control of a potentially industry-damaging story in a complex media landscape can be challenging, but not impossible, if everyone works together to prevent an issue becoming a crisis.
In episode 2 of the series, Patrick and Clare cite examples of types of issues specific to the mushroom industry, including product relates risks (that can impact food safety) and people related risks (e.g., seasonal work force related issues, industry ‘cowboys’ or disgruntled employees).
Podcast funded through the levy project MU20006, Mushroom industry crisis and reputation risk management.
