MU18007 - Australian Mushrooms crisis and risk management

Key research provider: Porter Novelli

This investment refreshed and maintained a crisis and reputation risk management plan for the Australian mushroom industry. The updated plan ensures that in the event of an issue or crisis, industry is prepared with the information and processes needed to respond effectively, responsibly and in a coordinated, unified way. The plan and training this project delivered also ensured that stakeholders involved in crisis response understand the process and are equipped and ready to be involved.